Dominic Ashley-Timms, Managing Director (CEO) of Notion, explores some of VUCA (volatility, uncertainty, complexity and ambiguity) challenges that businesses are experiencing in this 21st century and also talks on how every business leader needs to adapt outmoded 20th century thinking in order to drive sustainable and profitable performance improvement.

VIDEO [English; Translation Support]

Dominic is the CEO of Notion, and a graduate Ergonomist with an EMBA from IMD (Lausanne). After a top-tier consulting career running multi-million dollar change programmes and training leaders in 37 countries, Dominic now applies his passion for human-centred design to learning and behavioural change. He has helped clients improve commercial performance with programmes that regularly generate many hundreds x ROI while delivering sustainable changes in culture. Dominic’s global career has given him deep insights into the levers of change that make the most difference. Unlike other suppliers in the development industry, he has been willing to subject Notion’s core approaches to the dispassionate and unblinking gaze of academic scrutiny.